Toyota Prius Prime Cost 2024 Olympics. The price of the 2024 toyota prius prime starts at $34,070 and goes up to $40,765 depending on the trim and options. The 2024 toyota prius true cost to own includes depreciation, taxes, financing, fuel costs, insurance, maintenance, repairs, and tax credits over the span of 5 years of ownership.

As of this writing, the base prius prime se starts at $34,070. That includes the $1,095 destination fee that applies to all prius prime models.